Public Relations

Bachelor of Communication

Public Relations Program - (99 Credits)

GENERAL EDUCATION  REQUIREMENTS

26 credits

 

Code

#Course Title

Cr

Prerequisites

Group A: Language and Communication (10 credits) 

 ENG

203

English Communication I

3

 

 ENG

204

English Communication II

3

ENG 203

BUS

210

Business Communication Skills

3

ENG 203

BUS

215

Business Presentation Skills

1

Coreq BUS 210

Group B: General Business & Humanities ( 7 credits)  

BUS

201

Foundations in Business

3

 

HUM

212

AUT Cultural Plus

1

 

HUM

318

Human Rights

3 ENG 203

Group C : Arts & Social Sciences (3 credits)

 

 

ART

205

Contemporary  Arts

3  

HUM

210

Arts Appreciation

 

HUM

211

Music Appreciation

 
POL

202

Globalization and Political Change

ENG 203 
SOC 202 Justice, Society and Gender ENG 203 

Group D : Mathematics, Science and Technology (3 credits)

HLT

210

Health and Wellness

3  

NTR

201

Introduction to Nutrition

3 ENG 203

Group E : Health and Physical Education (3 credits)

HLT

200 Health and Wellness 3  

NTR

201 Introduction to Nutrition 3 ENG 203

 

  

Non Credit Certificate Requirements

         
         

 

 

MAJOR  CORE REQUIREMENTS

40 Credits

 

Code

#Course Title

Cr

Prerequisites

ARA

201

Arabic Communication Skills I

3

 

BUS

230

Business Law

3

 

COM

251

Communication Media & Society

3

 

COM

325

News Writing and Reporting

3

ENG 100

COM

410

Professional and Public Speaking

3

 ENG 203

COM

425

Media in Lebanon & Middle East

3

 ENG 204

ENT

310

Start-up Business Entrepreneurship

3

 

FIN

220

Finance for Non-Financial Majors

3

 

MGT

201

Management Principles

3

ENG203 

MKT

201

Marketing Principles

3

 ENG203

MKT

340

Advertising Principles

3

 

MKT

412

Customer Security

3

 

MKT

450

Integrated Advertising Communication

3

MKT340

BUS

491

Internship

1

Senior Standing

 

 

Specialization Course Requirements

24 credits

Grade must be C or higher in every Major Course

Code

#Course Title

Cr

Prerequisites

PUR

220

Foundations of Public Relations

3

ENG 204

PUR

240

Public Relations Project Management

3

ENG 203

PUR

309

Public Relations Campaign

3

COM 220

PUR

310

Rhetoric and Social Influence

3

COM 220

PUR

357

Special Events Planning

3

 

PUR

406

Public Relations Research

3

COM 220

PUR

408

Writing for Public Realtions

3

ENG 203

PUR

497

Special Topics in Public Relations

3

 


  

Foreign Language

3 credits

 

Free Elective (200 level or above)

6 credits

 
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